Are you consistently asking your clients for referrals? I mean from every single client?
Based on my experience, the answer is probably no. Right? Most people say no. Whenever I spoke in person or now online, I always asked that question.
Are you consistently asking your clients for referrals? And hardly anyone ever raises their hands, maybe once in a while one person.
Why aren’t you asking your clients for referrals?
So my question to you is, “Why aren’t you asking your clients for referrals consistently?” Some people say they don’t think about it’s not on their radar at all, and some people say they’re not good at asking for help.
Others tell me that they don’t want to come across as desperate and if they asked for referrals, they’re going to seem desperate. Then, of course, there is the feeling like you are too pushy or salesy like I’ve already gotten them to be gotten a client, and now I’m going to ask for referrals. So I want to help you with a mindset shift today.
Shift your mindset
Your clients love to give you referrals. Suppose you provided a great product, great service, and they’ve gotten results. Working with you will make them feel so good to refer you to someone else who also gets excellent service from you. In that case, we need to ask if we don’t ask, we won’t get referrals right.
To show how important it is to ask for referrals and its impact on growing your business, research shows that, on average, one out of 20 people will say yes to working with you. It’s different from industry to industry, but that’s just an average. But when that person is referred to you, it’s one out of six people, so your chances of having someone say yes to working with you when they are referred to you improves by 300%.
Like you are sitting on a goldmine, it’s so much easier than going out finding new people to talk to when right there, you have these people who know you and love you. They’ve had the experience working with you, and that third-party validation is so key.
Today, I did a discovery session with someone who was referred to me.
And because they were referred to me, I already had that credibility with them. But, he said, it meant volumes to him that his wife referred me. That doesn’t normally happen that way, but it did.
When to ask
I want to invite you this week when you’re having conversations with clients if you’re a coach and you’re having a coaching call or following up with one of your clients and seeing how they’re doing. When they’re asked questions about how they’re doing, they’ll share the results they’ve had working with you, and at that moment when they’re really happy.
That’s when you want to ask. You don’t want to say who do you know, who could you refer to me, or who you know who could benefit my product or service? That is not an effective way to ask for a referral. The way you want to do it is to be specific, “who do you know who would love to have the same results that you had,” be very specific about their results.
Let’s say you have products that help people sleep. An example of asking for a referral would be, “Like you, who do you know who is struggling with their health and would love to get a good night’s sleep, just like you did.”
It is essential to be very, very clear on who you’re looking for. Be clear on the demographic of the person, if it’s a woman, if it’s a man, if it’s someone in their 20s or somebody retired, whoever your ideal client is. Be specific in what you ask that person. Because the more precise you are and who you ask for, the more referrals you’re going to get.
Take the Quiz
So if you want to get a good sense of where you are with your follow up and sales processes, including how you’re doing with referrals, I invite you to take my short quiz. In five to seven minutes, you will have a clear understanding of where you’re doing well with your follow up and where potential clients and income may be slipping through the cracks.
Take the quiz today: https://www.powerupbizquiz.com/